Build a Powerful Fan Page

January 15th, 2010

Facebook Fan Pages are fun, free and can be very powerful marketing tools.  They are the only pages on Facebook that can be viewed outside of the Facebook community.  Because of this, they can function much like a website.  You can even get your own personal shortened username to make it easy to send people to your Fan Page domain.

With Facebook Markup Language (FBML) you can create some very dynamic Tab pages to show your visitors what you have to offer.  And you choose which Tab opens when a visitor is a non-fan of your Page. Read more >>>

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Have You Set Your Goals for 2010?

December 31st, 2009

Rule one: write them down.  Rule two: goals are not resolutions.

Resolutions have become New Year promises that are thought about for awhile, but are than forgotten in very short order.  With goals come plans to turn those goals into reality.

Without Vision, People Perish

Maybe you’ve read something close to that in Proverbs 29, or heard it another way; if you fail to plan, you plan to fail.  I also like the way John Dewey said, “Without some goals and some efforts to reach it, no man can live.”

Write It Down, Act On It

Keep what you’ve written down in front of your eyes.   Build the vision in your mind.  Act on that vision.  That’s it, all summed up!  But I want more for you.   I want to drive this home for you, the importance of this.   So I’m letting a fabulous speaker do it for me.

Take a few moments to start out your New Year by watching these wonderful video clips.

May this become your best year ever!  Onward and Upward!

Download and printout a simple goal setting worksheet to get you started.

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Happy Holidays!!

December 24th, 2009
Click Image to see Your e-card.

Click Image to see Your e-card.

The holiday season is upon us!  And I’ll be the first to admit that I’ve been busy with shopping, wrapping and giving gifts, enjoy eggnog with friends, and have fallen down on my blogging responsibilities.

To all of you who have been reading my posts, I thank you!  To all of you who have been taking my workshops, I thank you!  I love what I do and give thanks for those who find value in my work.

I found this wonderful holiday card by American Greeting cards.  Turn on your sound and click the card image above and take a moment to enjoy.  May this holiday season be special for you and yours.

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Become a Brand: Visual Branding for Artists

October 29th, 2009

The word “branding” hit the business world about 15 years ago.  It quickly became the new hot buzzword.  It often and mistakenly is used interchangeably with words like “advertising” and “marketing.”

Rob Frankel, the author of “The Revenge of Brand X,” who has been called the best branding expert on the planet, says that branding is the most misunderstood concept in marketing today.  He says, “It is not advertising and it’s not marketing or PR.  Branding happens before all of those: First you create the brand, than you raise awareness of it.”  Read more >>>

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International Social Media Association

October 21st, 2009

What is it?

ISMA is an organization with a mission of connecting, engaging and educating members on social media around the world to advance the knowledge, skills, and integrity of the social media profession.

There are three levels of membership you can choose from; basic, premium, and platinum with various benefits for each.  You can register to become a member on the new ISMA website.   Read more >>>

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Should Artists Bother with Twitter?

October 12th, 2009

Opinions are running rampant with this question.  You’ll find people who love it and can’t seem to live without it and those who claim Twitter is nothing but a big time eater.  Many artists I talk to don’t even want to know what it is. “Just let me do my art!”

And yes, for artists, doing art is your number one priority.  But then, there is the marketing side of your business.

Since you are here, reading this, than you have some interest in marketing your art via the Internet.  Twitter is a tool to help you do that.   Like everything else in your web presence, it’s up to you if you want to use this tool.  So…. Read more >>>

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Do You Have a Mindset for an Accomplishing Lifestyle?

September 29th, 2009

Maybe you don’t have a clue what that question even means. The word “mindset” seems to be everywhere these days, but do you have a clear picture of your own mindset?

It’s paramount to have the right mindset before diving into project.  And it’s your thought patterns that will determine the outcome of that project.  This applies to everything we do in life.  Read more >>>

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“Your Art Web Presence” Workshop (Clarks Summit, PA)

September 24th, 2009

Nestled in the mountains of Pennsylvania is an artists weekend retreat.

There will be drawing and eating and sharing of many ideas.

But the main focus will be on the hows of getting your art on the Internet and building your web presence.

Oct. 16 -18, 2009 at St. Gabriel’s Retreat House, Clarks Summit, PA
Hosted by District Chapter 115 of the Colored Pencil Society of America

Read more >>>

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How to Create Folders on Your Computer

September 15th, 2009

In order to keep your documents, artwork, web pages, and all of your artist activities organized on your computer, you need to make folders.  And you don’t want to line your desktop with rows of folders, so you’ll need to create folders within other folders to build your artist filing system. Read more >>>

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Is it Save or Save As?

September 4th, 2009

Word document programs and photo programs all have the two options of  “Save” or “Save As”  If you are not paying attention and you click “Save” when  you should do a “Save As”…  You could lose a file!

And many programs list the two together, so you need to pay attention to make sure to click on the correct one. Read more >>>

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